The natural beauty of data and creativity living in harmony.
The Shipyard helped Weleda reinvigorate a 100-year-old brand with a unique natural beauty story and a novel approach to engineering brand love across 575 audiences simultaneously. With every audience representing another revenue stream, hundreds of audiences drove exponential growth for the brand.
Beautiful Results
Double-Digit Retail Growth
Dramatic increases in both sales and distribution across Amazon, Target, CVS, Whole Foods and more. Leapfrogged from #9 to #4 in the natural skin care.
235% D2C Growth
Weleda.com is the #3 in company revenue, #1 in profitability and a learning lab that builds direct customer relationships
#1 Natural Personal Care Product
Weleda Skin Food is becoming a Cult Brand. This Celebrity-obsessed moisturizer jumped nearly 3000% in popularity on Amazon.